Rethinking Personalization from Segmentation to Individualization
Part 1: Why a Segment-Based Marketing Approach Is So Hard for Business to Quit If you’ve spent any time around personalization, then you’ve probably encountered the three great truths about it. The...
View ArticleVerkkokauppa.com Named Leading Innovator in Personalization
At this year’s EMEA Personalization Summit we rewarded RichRelevance customers who are leading the way in personalization through data science, testing and innovation. One of the most prestigious...
View ArticleCoop.se Awarded Best Use of Data Science Workbench
At the RichRelevance Personalization Summit in late February we celebrated some of our most innovative customers in our personalization awards. One award recognized a customer for the most effective...
View ArticleOffice Depot Receives the 2019 Award for Excellence in Personalization...
At our recent Personalization Summit, RichRelevance recognized several customers who are innovating in Personalization with awards. One of the award categories recognized retailers who have shown the...
View ArticleCoop.dk Wins Award for Most Visionary Experience Personalization
At the RichRelevance personalization summit at the end of February, we celebrated some of our most innovative and forward-thinking customers with our personalization awards. One award highlighted...
View ArticleDixons Carphone Receives Award for Best Omnichannel Personalization Initiative
At the RichRelevance personalization summit in February we celebrated some of our most innovative customers in our personalization awards. One of these awards, Best Omnichannel Personalization...
View ArticleAI 4 Retail Event Takeaways – New York (June 24-25): AI Swirl
We just came back from sponsoring the Ai4 Retail conference in NYC on Monday, June 24th and Tuesday, June 25th at the Convene located in Midtown West that was a great opportunity to comment on the...
View ArticleRichRelevance Named a Leader in Gartner 2019 Magic Quadrant for...
San Francisco & London 9th July 2019 – RichRelevance, the global leader in experience personalization and the first to deliver on hyper-personalization, has been named a ‘Leader’ in this year’s...
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Top Search: Hand Sanitizer at a Fashion Retailer?!
When reviewing the most searched terms for one of our clients, we noticed that the top most-searched term was: hand sanitizer. No big deal if we were talking about a drugstore or supermarket, but no,...
View Article7 ways Personalization is Evolving
The 2020 Gartner Magic Quadrant for Personalization Engines highlights the state of personalization technologies today, and in our opinion, offers great insights to buyers. At RichRelevance, we...
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